We live in a fast-paced society, fueled by on-demand information and instant gratification. The Internet is “open” 24 hours a day, always ready with a deluge of everything you ever wanted to know about anything. Social media offers you commentary at a click of a button. You can get breaking news around the clock.
So it’s no surprise that if you want to facilitate quick decision making, you need to be able to present your big idea, drill down to the smallest proof points, then zoom back out again…all in the blink of an eye.